The number of budget smartphone handsets in the price bracket ($100-$200) that were shipped in January-March quarter rose to 1.63 crore compared to 1.
Though elections usually lift sales, sales analysts say that sluggish demand has especially hit the segment below the Rs 20,000 range
The target appears feasible after it achieved the Rs 60,000 crore mark in the first seven months
Among the factors triggering improvement in sales, are falling inflation, rise in the macroeconomic environment and rising demand for 5G handsets that
On full-year basis, sales have dropped to 10.27 m units in 2020 from 10.97m units in 2019